摘要
中国自“入世”以后 ,国内市场开放速度进一步加快 ,重点行业及企业都将面临着更大的机遇与挑战。因此 , 企业要生存、要发展就必须适应国际市场潮流 ,树立企业的绿色形象 ,在激烈的市场竞争中 ,赢得消费者。
Since China joined in WTO, the domestic market openning has been further speeding, the major industries and corporations confronting greater opportunities and challenges. Enterprises require to exist, to be in development, it must adapt to international market trend, having corporation's green image, and have to win consumers and marketes.
出处
《攀登（哲学社会科学版）》
2005年第1期55-57,共3页
New Heights(Philosophy and Social Science)
关键词
企业绿色形象
保护生态环境
企业效益
corporation's green image
protect eco-environment
Corporation profit
