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TCL崛起新兴市场 被引量:2

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摘要 过去一年多来,世界对TCL的关注,更多地集中在TCL能否成功整合汤姆逊,而忽视了一场悄无声息中进行的真正革命。TCL在新兴市场的迅猛发展,比起整合跨国公司,更像一个中国企业国际化的成功典范。
作者 王伟力
出处 《新财经》 2005年第5期50-55,共6页 New Economy
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同被引文献21

  • 1Roberts B, Koumpis A. Use of ontologies to support the situation room metaphor as an auction engine for corporate information and knowledge exchange. Electronic Markets,2005(1) :63 -71.
  • 2Kristof N D, Sanger D E. How U. S. wooed Asia to let cash flow in. New York Time. [ 2008 -05 - 10 ]. http://www. paper800.com/ paper73/4COA8D06/.
  • 3Fahey L. Experts plot strategy in war room. Toronto Star (Canada), 2003 -04 -06(11).
  • 4Langley M,McCracken J. Inside CEO Mulally' s radical overhaul of Ford. Wall Street Journal - Eastern Edition, 2006(12) :248.
  • 5Sedgwick D. Delphi depends on its war room. Automotive News, 2003 - 03 - 03 ( 1 ).
  • 6Rocks D. China Design: How the mainland is becoming a global center for hot products. Business Week, 2005 ( 11 ) :21.
  • 7Powell T. The war room: lnteractivity comes in-house. Marketing Computers, 1995 ( 12 ) :23
  • 8Barbaro M. A new weapon for wal-Mart: A war room. New York Times,2005 - 11 - 01 (4).
  • 9Ansoff HI, Sullivan P A, Patrick, et al. Emperical proof of a pardigmic theory of strategic success behaviors of environment serving organizations. International Review of Strategic Management, 1993 (1) :100 -101.
  • 10Bob Donath.War Room Tactic Works for Military and for Marketing[N].Marketing News,2000.4.

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