摘要
产品是企业的生命和参与市场竞争的焦点,企业技术创新、管理创新和组织创新都以产品创新为载体进入市场,接受市场检验。加快产品开发速度,缩短产品开发时间,尽早将产品投入市场,已成为企业生存乃至取得竞争优势的关键。
Product is the life of the enterprises and the focus of the market competition. Product innovation is the carrier of technology innovation, management innovation and organization innovation and should be tested by the market. It is most important for the existence of enterprise and obtain the advantage of competition to quicken the steps of product innovation, shorten the time of it and put the new product to the market as early as possible.
出处
《锦州医学院学报(社会科学版)》
2005年第1期101-103,共3页
Journal of Jinzhou Medical College:Social Science Edition
关键词
产品创新
企业生存
竞争优势
product innovation, enterprise existence, competition advantage