摘要
优秀的企业文化是统领银行一切资源的灵魂,一个企业的所有资源调动及高效配置要靠企业文化来引导。借鉴花旗银行企业文化的特点:以人为本是花旗银行企业文化的核心,客户至上是花旗银行企业文化的命脉,推陈出新是花旗银行企业文化的灵魂,这些使我国的金融企业文化建设能得到有益启示。
Outstanding corporate culture is the soul commanding all resources of a bank. The transferring and high efficiency of resources allocation are guided by the corporate culture. This paper starts with the analysis of the Citibank cultural features such as humanism as the center of the culture, clients foremost the lifeline and innovation. From the above analysis, the paper draws up some good suggestions beneficial to the construction of corparate culture for Chinese enterprises.
出处
《商业研究》
北大核心
2005年第17期198-201,共4页
Commercial Research
