摘要
从对万维网、电子论坛、电子邮件、视频点播和FTP网络传播工具的介绍出发,探讨了高校图书馆如何借助上述工具来提高服务的满意度和知名度,发挥网络公共关系作用的问题。
Starting from the introduction to the tools of World-Wide-Web, BBS, e-mail, VOD and FrP, this paper discusses on how the university libraries to improve its services with the help of the above tools and give full play to the functions of the network public relations.
出处
《科技情报开发与经济》
2005年第17期17-18,共2页
Sci-Tech Information Development & Economy
关键词
网络公共关系
高校图书馆
读者服务
network public relation
university library
service for readers
