摘要
通过分析我国目前体育产业的现状和现行的体育竞赛体制,揭示体育竞赛与体育产业开发之间的必然联系和我国体育产业发展的机遇。以体育产业开发的角度重新审视体育竞赛,并从欧美国家的体育竞赛中找出可借鉴性方法、思路,提出对我国体育竞赛与体育产业开发的建议。
Based on the analysis of the current situation of sports industry and the current sports competition system, this paper explored the essential relationship between sports competition and sports industry and the opportunities of the development of Chinese sports industry. In the perspective of sports industry development, this research conducted review on sport competition and proposed the suggestion and strategy for the development of sport competition and sports industry in China, following from the methods and approaches generated from the sports competition system in American and European countries.
出处
《北京体育大学学报》
CSSCI
北大核心
2005年第10期1315-1317,共3页
Journal of Beijing Sport University
基金
2001年度吉林省哲学社会科学研究基金资助课题
关键词
体育竞赛
体育产业
竞赛商品
竞赛市场
sports competition
sports industry
competition commodities
competition market
