摘要
服装商品种类繁多,消费者往往需要花费很多时间和精力才能够买到满意的服装。为了让消费者方便快捷的购物,文章主要探索服装零售服务时间对消费者购物行为的影响以及服装企业如何通过改善零售服务时间实现增值。
The apparel commodity has a variety of sorts, It takes consumers a lot of time and energy to get one that they are satisfied with. In order to offer consumers shopping conveniently, this paper probes into the influences of retail service time in clothing industry on consumers＇ behavior, and how the clothing corporation improves the retail service time to achieve added value.
出处
《皮革科学与工程》
CAS
2005年第5期54-56,共3页
Leather Science and Engineering
关键词
服装零售服务
顾客让渡价值
服务时间
时间满意度与经营成本
clothing retail service
customer delivered value
service time
the degree of satisfication of time and management cost
