摘要
运用文献资料法,对我国高校体育产业的研究现状进行了分析。现有研究成果主要集中在高校体育产业概念的界定、经营内容、经营目的及服务对象、经营方式及管理方式、基本特征、影响因素、发展对策等几个方面,并对目前高校体育产业研究的局限性进行了分析。
Through document reference, this paper analyses the current situation of university sports industry in China and finds out that the present research findings are confined to the researches into definition, business scope, purposes.service objcet, operation methods, basic characteristics, influencing factors and development strategies of the university sports industry. The paper also analyses the limitation of current university sports industry to provide reference for the further research of university sports industry.
出处
《体育成人教育学刊》
2005年第5期67-69,共3页
Journal of Sports Adult Education
关键词
高校
体育产业
研究现状
institutes and universities
sports industry
current situation of research
