摘要
儒家对传播功能的认识有独到的见解,儒家认为向民众的教化传播对赢得民心、稳定政权有重要作用,同时认为传播的作用具有双面效应,统治阶级应慎重对待传播的影响,并要做好传播的“守门人”。面对快速增长的经济形势、日趋复杂的社会环境和不可逆转的全球化趋势,新闻媒介有必要自觉发挥“古为今用”的传统,重新审视儒家传播功能论的当代价值定位,取精华、弃糟粕,在不断扬弃中塑造有中国特色的传播功能论。
The Confucianists had their own understandings of the functions of communication. According to them, to enlighten people by education was very important for the ruling class to win the support of the people and stabilize their regime, and the function of communication is two - sided. Therefore, the ruling class should approach the influence of communication with great care and do a good job as ＂gatekeeper＂. Faced with the rapid growth of economic situation, complicated social circumstance and irreversible globalization tendency, the media must selfconsciously exert the tradition of ＂make the past serve the present＂, and reexamined the contemporary value of confucianists＇communication function thoughts so as to build the communication function with Chinese characteristic.
出处
《西安文理学院学报（社会科学版）》
2005年第3期68-71,共4页
Journal of Xi’an University(Social Sciences Edition)
关键词
儒家
传播功能论
当代价值定位
Confucianists
communication function thoughts
contemporary value
