摘要
经过快速的经济发展,中国互联网已经形成规模,互联网应用走向多元化。国内经济的高速发展和良好的国际环境使得网络企业的数量剧增,企业上市、企业之间的合并将是今后企业发展的一个不可缺少的过程,因此网络企业的价值评估日益重要。本文就是分析如流量排名法,经济附加值法EVA,企业自由现金流量法FCFF。本文提出的流量排名法,比较适用于非盈利公司。该法借鉴比率估价法进行价值评估,采用网站访问量作为可比项目,根据网站流量排名选取调整系数,由此得出评估结果并对FCFF和EVA的结果进行对比验证,从而证实了评估方法的可操作性、可行性。
There are several kinds of methods of dotcom enterprise＇s evaluation, such as the market evaluation model, the ratio appraise model, economic added value model （EVA）, the free cash flow of firm model（FCFF）. The thesis analyses their suitable conditions, merits and shortcomings respectively and utilize three methods to evaluate the value of dotcom company respectively and discuss Web-flow-rank method, this method take website＇ s visit capacity as the adjusted coefficient, choose the coefficient of adjusting according to website＇ s rank, therefore get the evaluation, then compare the result to these of FCFF and EVA, thus verify that the evaluation are effectiveness, feasibility.
出处
《信息技术与信息化》
2006年第2期21-22,73,共3页
Information Technology and Informatization
