摘要
任何学科研究方法的发展都是一个随着时代发展而逐渐成熟完善的过程。新媒介的出现,为传播学研究提供了新的角度和手段,深刻改变了传播学研究的体系,也催生了新的研究方法。现在,传统媒介和新媒介的关系是:在竞争中共生存,于渗透中齐发展。这种传媒格局对传播学研究方法的影响是:它必然促进传统研究方法的广泛应用、深刻反思和积极创新,最终促使传播学新的研究方法的创新。
The development of study methods of any subject is the process of perfection with time. The appearance of the new media provides the new perspective and means to propagation science, which changes the study system and promotes the new study methods. At present the relationship between traditional and new media is the mutual dependence in the competition and mutual development in penetration. This media structure has deep influence on the study method of propagation science, that is, it promotes the wide application, deep afterthought and positive innovation of the traditional study methods and finally leads to the appearance of the new study metyod.
出处
《河南社会科学》
北大核心
2006年第3期54-57,共4页
Henan Social Sciences
关键词
网络媒体
传播
研究方法
媒介批判
network media
propagation
study method
medium criticism
