摘要
随着互联网和电子商务的发展,网络购物成为人们谈论的热点问题。以我国中学生为研究对象,从内外两方面来探讨影响中学生网络购物行为的各种因素。
Along with the Internet and the electronic commerce development, the behavior of shopping online becomes the hot topic discussed by people. This text taking middle-school students as the research objects, discusses the influence factors of the middle-school students shopping online behavior form inside and outside two aspects.
出处
《科技创业月刊》
2006年第8期68-69,共2页
Journal of Entrepreneurship in Science & Technology
关键词
中学生
网络购物
影响因素
网络营销
middle-school students, Shopping online, Influential factor, network marketing
