摘要
采用希芬达尔一希斯曼指数（HHI）、聚类分析及波动周期理论，对1990-2003年间桂林入境旅游客源市场结构的演变趋势进行了研究，得出以下规律：桂林入境旅游客源市场里现波动起伏的发展周期，但稳定性逐渐增强；各入境客源市场特征存在一定的相似性和差异性；入境客源市场集中程度逐渐降低，入境旅游客源细分市场的数量不断增加，且入境客源细分市场之间占有的市场份额差距加大。根据演变规律，提出了深层次开发桂林入境旅游客源市场的对策。
This article uses theories of Herfindahl-Hirsehrman index,Hierarchical cluster and the fluctuation cycle to study the evolvement of spatial structure of Guilin＇s inbound tourist markets from 1990 to 2003. It obtains following rules：Guilin＇s inbound tourists market has present fluctuation cycle, but the stability strengthens gradually; Every inbound tourist markets shares similarity and the different characteristic respectively; The centrality degree of inbound tourist markets reduce gradually, the quantity of markets increase unceasingly and inbound tourist markets share disparity which the market quotient enlarges. Finally this article proposes the measures to develop Guilin＇s inbound tourists markets.
出处
《桂林旅游高等专科学校学报》
2007年第2期165-168,共4页
Journal of Guilin Institute of Tourism
基金
国家自然科学基金项目(70463001)
广西科学基金项目(桂科基0448034)资助
关键词
入境旅游客源市场
结构演变
HHI
聚类分析
波动周期
inbound tourist markets
evolvement of spatial structure
HHI
hierarchical cluster
the fluctuation cycle
