摘要
大型水力发电公司在区域电力市场中,为适应竞争及从单一企业计划管理转型到集团及梯级水电站群的市场营销管理模式,有必要建立一套电力营销决策支持系统。论述该系统的功能规划,对其支持层、业务层、决策层的职能模块功能、系统流程时序及数据流进行了阐述。该系统基于协同商务、精确营销、数据平台的理念,依据市场化需求,重构水电企业能量流、数据流、资金流三者之间的关系,为发电集团科学管理和获取良好经济效益提供了强大的技术支持。
The electricity power marketing decision-support system for large hydropower plant should be established for facing the competition of zonal power market and transfer from scheduled management of single power plant to marketing based management of cascaded power plants. The functional scheme of such system was introduced, including its affair flow, data and models of three layers named supporting layer, affair layer and decision layer. Based on the notion of cooperating business, precise marketing and data platform, the marketing decision-support system meets the requirement of power market and reconstructs the relationship among energy flow, data flow and capital flow of enterprise. This system must give scientific management and grant economic profit for large hydropower plant.
出处
《中国电力》
CSCD
北大核心
2007年第3期66-69,共4页
Electric Power
基金
国家重点基础研究发展计划(973计划)资助项目(2004CB217905)
关键词
市场营销
决策支持系统
功能规划
marketing
decision support system
functional scheme
