摘要
面对外资的入侵和国内旅游业的激烈竞争,我国旅游企业实现规模经营迫在眉睫。通过比较分析得出:旅游企业通过集团化经营、连锁经营、联合经营以及虚拟经营等模式可以实现规模化经营。
Facing the foreign capital invasion and the fierce realize that scale management is imminent. By comparative domestic competition,our country＇ s traveling enterprises analysis this article reaches the conclusion that through patterns such as collectivization management,chain-like management ,join management, hypothesized management and so on, the traveling enterprise may realize scale management.
出处
《科技与管理》
2007年第3期73-75,共3页
Science-Technology and Management
关键词
旅游业
规模经济
规模经营
模式
tourism
scale economy
scale management
pattern
