摘要
在现代市场经济的发展过程中,越来越多的人逐渐认识到文化管理的重要性。人们从文化的角度对企业存在的意义和价值获得了一种新的认识,即企业不仅要合乎市场机制,它还必须作为"文化机构"而存在,以满足以脑力劳动为主的信息时代文化人的精神追求和需要,促进经济与文化的一体化发展。
In the development of modern market economy, more and more people gradually understand the importance of cultural management. From a cultural point of view, they have received a new knowledge about the meaning and value of enterprise existing. They think that enterprise must be similar as a ＂cultural organization＂. Today, en- terprise should be consistent not only with the market mechanism, but also with its employees＇ mental pursuit. As an enterprise, it should promote the harmonious development between economy and culture.
出处
《安阳师范学院学报》
2007年第4期40-42,共3页
Journal of Anyang Normal University
关键词
文化管理
企业
经济
cultural management
enterprise
economy
