摘要
企业融资结构与产品市场竞争策略是企业发展中最重要的两项决策,两者间具有密切的相关关系。本文从产品市场竞争对企业在资本市场上融资能力的影响、产品市场竞争对企业资本结构选择的影响以及产品市场竞争对企业不同债务融资渠道选择的影响三个方面分析了产品市场竞争对企业资本结构的作用机理。
Financial decision and product market decision are the two most important decisions in firms＇developing process and these two decisions have close interactions. This paper analyzes the effect mechanism of product market competition on capital structure from three aspects： the firing financial ability in capital, its choice of capital structure and its choice between bank loans and corporate bond.
出处
《湖南大学学报（社会科学版）》
CSSCI
2008年第3期51-54,共4页
Journal of Hunan University(Social Sciences)
关键词
产品市场竞争
资本结构
融资行为
债务融资
product market competition
capital structure
financing behavior
debt financing
