摘要
会展场馆是办展机构举办展览会的一个空间载体,在会展业的发展中起着重要的作用。一个现代化的会展场馆本身可以成为展会品牌的构成要素,会展场馆现代化程度的高低直接影响到展览会举办的成功与否。本文基于现代化理论分析会展场馆现代化的内涵,对发达国家会展场馆先进性进行分析,最后总结出会展场馆现代化的构成要素。
Exhibition centers, a spatial carrier for exhibition organizers to run exhibitions, plays an important role in the development of exhibition industry. A modernized exhibition center itself can be a constituent element of an exhibition brand as the modernization degree of an exhibition center will directly bring about the success or failure of exhibitions. Based on the modernization theory, the paper analyses the connotation of the modernization of exhibition centers, dissects the advanced exhibition centers in developed countries and sums up the constituent elements of the modernization of exhibition centers.
出处
《浙江树人大学学报（人文社会科学版）》
2008年第4期42-47,共6页
Journal of Zhejiang Shuren University(Humanities and Social Sciences)
基金
浙江省科技计划面上科研软科学项目"浙江会展业发展的国际比较及提升科技含量研究"(2007C35014)中期成果
关键词
会展场馆
会展经济
服务业
服务经济
exhibition center
exhibition economy
service industry
service economy
