摘要
分析了色彩的配色原则,依据色彩的色相、明度、纯度变化关系将色彩的组合搭配分为三种形式:弱对比色彩搭配、中对比色彩搭配和强对比色彩合搭配,并探讨了在不同使用环境下,如何进行色彩的配色,进而满足人们不同的心理需求,使设计作品呈现出丰富的审美面貌,营造强烈的产品和品牌形象,最终提高企业的竞争力。
This article introduces the principles of color matching, and basing on color hue, brightness and purity, the principles of color matching are divided into three forms: weak contrast color matching, medium contrasts color matching and strong contrast color matching. And explores how to use color matching in different environment. So can meet the psychological needs of different people, make the design work display rich aesthetic appearance, create a strong product and brand image, and eventually improve the competitiveness of enterprises.
出处
《机电产品开发与创新》
2009年第3期60-62,共3页
Development & Innovation of Machinery & Electrical Products