摘要
自上世纪90年代以来,围绕茶马古道的研究和旅游开发引发了国内外的广泛关注。学者专家、科研院所也从不同的角度和方面提出了不同构想。回顾梳理了相关开发理念,整理了西方社会对茶马古道区域的形象认同,结合了近些年世界遗产申报趋势,研究发现了蕴藏在茶马古道内部的重大文化线路世界遗产的价值。在旅游开发方面,茶马古道的旅游开发应凸显重视其作为文化线路类世界文化遗产的价值和地位,即通过世界遗产的成功申报来促进茶马古道的旅游开发。
Many experts and scientific organizations have started to care about the tourism development of the ancient Tea and Horse Road since 1990s. And they give lots of development plans for this area. This article analyzes those conclusions, study about the western opinion on this area, learn from the trend of world heritage application at the same time, and believes that the tourism development of this ancient road should pay attention to its world heritage value, because the position of world heritage could guarantee the tourism development of Tea and Horse Road.
出处
《旅游论坛》
CSSCI
2009年第2期199-204,共6页
Tourism Forum
基金
四川省旅游发展研究中心重大课题"文化线路遗产视野下的茶马古道"(LYM07-02)
关键词
旅游开发
世界遗产
文化线路
茶马古道
tourism development
world heritage
cultural road, Tea and Horse Triala
