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地级市家具业发展战略——以安阳市为例 被引量:1

The Development Strategy Of Furniture Industry In Small Cities And Towns:Case From An-Yang
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摘要 在当前国内外经济下滑的形势下,地级城市的家具业面对上有国内中高档品牌,中有厨柜、家装企业,下有"家具、家装游击队"的严峻挑战。同时,也面对加速发展的城市化和农村不断增长的消费能力带来的机遇。地级市家具企业只有坚持以消费者为中心,通过全面创新,实现科学发展,才能尽快走出困境,走上一条持续健康发展的道路。 On the circumstance of the economic crisis, the furniture industry in small cities and towns had to face the competitions come from big national brands and interior construction companies even teams. On the same time, there are big opportunities in the development of urbanization and enlargement of countryside markets. The furniture companies in the small cities and towns should focus on the customer needs, innovate in management, so as to develop scientifically and step into a sustainable development way.
作者 牛运付
出处 《家具》 2009年第3期18-21,共4页 Furniture
关键词 家具产业 科学发展 地级城市 Furniture Industry Scientific Development Small City Town
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