摘要
从竞争情报的角度分析了中国企业跨国并购中的成败得失,挖掘跨国并购行为中的情报需求,弄清竞争情报该如何为跨国并购行为发挥应有的保障作用,让中国企业成功实现"走出去"的目标。
This paper focuses on the information demand of Chinese enterprises conducting cross-border mergers and acquisitions from the angle of competitive intelligence analyzes the information needs of cross-border mergers ＆ aequisitions,a nd demonstrates how competitive intelligence work as a guarentee for cross＇border mergers and acquisitions to let Chinese enterprise realize ＂going out＂ strategy.
出处
《科技创业月刊》
2009年第7期41-43,共3页
Journal of Entrepreneurship in Science & Technology
基金
国家教育部人文社会科学研究项目"竞争情报分析的方法体系研究"的阶段性研究成果之一(项目编号:06JA870004)
关键词
中国企业
跨国并购
竞争情报
竞争策略
Chinese enterprise, cross-board M＆A, competitive intelligence, strategy of CI
