摘要
宜人的包装设计提高了商品的外观价值,给消费者以美感和享受,调动其购买欲,因此设计师要充分认识、理解和运用色彩的时代特征,对于掌握商品的包装设计是十分重要的。
In packaging designed to enhance the pleasant appearance of the commodity value of beauty and enjoyment to consumers in order to mobilize their purchases, so designers must fully understand, un- derstanding and use of color characteristics of the times for the master product packaging design is very important.
出处
《包装工程》
CAS
CSCD
北大核心
2009年第11期254-255,共2页
Packaging Engineering
关键词
现代包装设计
色彩
时代审关
modern packaging design
color
era aesthetic
