摘要
中国酒文化是中国传统文化的重要组成部分,而作为中国酒文化重要组成部分的中国葡萄酒文化同样源远流长,博大精深,具有丰富的内涵,只是由于社会、政治、经济及中西文化交流等原因影响,中国的葡萄酒文化在近现代表现出一种特殊的文化现象,无论是葡萄酒的饮食和价值观念还是对葡萄酒的礼仪和服务观念方面,似乎都给我们以不洋不土、不雅不俗、不华不实、不创不传的感觉。笔者认为,这是由于对东西方酒文化及葡萄酒酿造工艺缺乏全方位的了解,以至盲目模仿、崇洋媚外才出现众多的啼笑皆非的现代葡萄酒文化现象。当然,从另一角度来看,也正体现了文化发展的多样性和文化发展的必然性规律,深刻认识中国的葡萄酒文化这一有趣现象,对于我们从文化的深层次来了解中华民族的酒文化、了解酒文化这一开发潜力巨大的社会资源,对于我们振兴我们国内的葡萄酒酿酒企业及塑造酿酒企业文化,加强葡萄酒文化的国际交流与合作以及深入探索文化自身发展的一般规律,都具有重要的理论价值和现实意义。
Chinese wine culture is an important component of Chinese traditional culture. Chinese grape wine culture, as an important part of Chinese wine culture, has long history and profound and extensive implications. However, in recent modem China, grape wine culture whatever in drinking and grape wine values and in drinking etiquette and drinking service displayed a strange image for people （neither foreign origin nor Chinese origin, neither elegant products nor popular products, neither innovated products nor inherited products） due to the influence from various aspects （social, political, ecnomic, and cutlural exchange）. The author believed that lack of comprehensive understanding of oriental wine culture and western wine culture and grape wine-making techniques among the people finally resulted in such ironic grape wine culture phenomenon in China（blind imitation and worshiper of foreign things）. On the other side, such phenomenon also reflected the diversity of cultural development. A profound understanding of such phenomenon could help us know more about Chinese wine culture and it was of important theoretical value and practical significance for building grape wine culture among wineries and strengthening grape wine culture international exchange and cooperation and exploring the general rules and cultural development.
出处
《酿酒科技》
2009年第11期136-143,共8页
Liquor-Making Science & Technology
关键词
酒文化
传统文化
中国葡萄酒文化
Chinese wine culture
Chinese traditional culture
Chinese grape wine culture
