摘要
创意是一种认知,它内隐于企业家头脑中。创意是一种愿景,是在政策、技术、行业和社会条件变化所产生的市场机会的基础上诞生的。企业家的创意也是认知模式的一种,企业家创意和企业之间具有内在的逻辑联系,企业家不是万能的,需要企业来实现其创意。
Creativity is a kind of cognition, which hides in the minds of entrepreneur. Creativity is a kind of vision, which is born based on market opportunities resulting from the changes of technology, industry and social conditions. Entrepreneur's creativity is also a kind of cognitive model, and intrinsic logical connection between entrepreneur's creativity and enterprise exists, so it is necessary for entrepreneur to realize his creativity with the help of enterprise.
出处
《商业研究》
CSSCI
北大核心
2010年第3期83-88,共6页
Commercial Research
基金
国家自然科学基金项目
项目编号:70402007
关键词
创意
不完全
组织模式
creativity
incomplete
organization model