摘要
在快速变化的竞争环境中,本研究引入基于战争游戏法的企业竞争情报作战室运行机制,为企业增强洞察能力、提高反应速度,提供一种有效的操作方式。本研究首先从概念和特征出发分析运行机理,并以我国企业竞争情报实践现状为基础讨论运行准备机制;随后探讨以作战室为工作中心和基础平台、以战争游戏法为情报分析核心方法的实施流程,以及对这种流程的管理机制;然后进一步分析推动这种实施流程顺利开展的运行控制与运行保障机制。对基于战争游戏法的企业竞争情报作战室运行机制进行的研究,旨在为这种竞争情报工作范式在我国企业中的实践活动提供一种有效地指导。
In the environment of rapid change,this paper introduces the operational mechanism of enterprise competitive intelligence war room based on wargaming,in order to provide an effective operating method for enhancing enterprises＇ power of insight and response speed.First,we analyze operational natures from its concept and characters,and operational preparations mechanisms based on the competitive intelligence practices in our country;subsequently,probe into it＇s process of implementation and the process management mechanisms,according to the way of war room as work center and platform and wargaming as core methods for information analysis;and then the mechanisms of control and assurance of operation for success of the process are analyzed.The research for the operation mechanism of enterprise competitive intelligence war room based on wargaming is to give an effective guidance to the practical activity of this competitive intelligence paradigm in the enterprises in China.
出处
《情报学报》
CSSCI
北大核心
2010年第3期524-533,共10页
Journal of the China Society for Scientific and Technical Information
基金
国家自然科学基金项目“基于战争游戏法的企业竞争情报作战室设计模式与运行机制研究”（项目批准号：70673044）研究成果之一
南开大学“985工程”“中国企业管理与制度创新”创新基地阶段研究成果
关键词
竞争情报
战争游戏法
作战室
运行机制
competitive intelligence
wargaming
war room
operational mechanism
