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旅游商品开发中的物流瓶颈研究 被引量:2

Study on logistics bottleneck in the development of travel products
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摘要 旅游商品的开发对于旅游业的发展有着重要意义,但是中国旅游商品市场的发展一直缓慢,以前的很多讨论都是集中在如何做好产品上.郑州大学旅游资源规划中心的调查发现,物流业不配套是瓶颈之一.在考虑各个相关部门利益的基础上,提出一条可行之路,即分两步走.首先在大城市展开,发展到一定程度,再慢慢开展较偏远地区的物流业务.就大城市的市场而言,初级阶段,政府要扮演重要角色.偏远地区,中国邮政系统可以起到重要作用. The development of travel products has the huge significance for the development of tourism,but the development of travel products market is quite slow in China.There are many discussions focus on how to make the good products before.The research from the tourism resources planning centre of Zhengzhou University finds out that the unsuitability of logistics industry is one of bottlenecks.The paper suggests a feasible method on the base of considering the benefits of related departments,which is go forward by two separate steps.First of all,it starts from the big cities,and after development reaching at certain level,and then develops the logistics businesses to remote areas.The governments play the very important roles at the first stage for big cities,and the Chinese postal systems take important effects at the remote areas.
作者 张玲
出处 《南阳师范学院学报》 CAS 2010年第6期80-82,共3页 Journal of Nanyang Normal University
基金 2009年度国家旅游局资助类项目(09TAAG003)
关键词 旅游商品 物流 发展 travel products logistics development
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