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基于区域品牌战略的农业产业集群研究——以甘肃省定西市马铃薯产业集群为例 被引量:3

Study on Agricultural Industrial Cluster Based on Regional Brand Strategy——Dingxi Potato Industrial Cluster of Gansu as a Case
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摘要 在农业产业化的大背景下,近年来我国农业产业集群发展迅速。然而,粗放型的发展模式给我国农业产业集群的升级带来了极大挑战。本文以区域品牌对促进产业集群发展重要意义为切入点,在分析甘肃省定西马铃薯产业集群现状的基础上,指出了定西马铃薯产业集群区域品牌建设面临的困境,继而探讨了区域品牌战略下定西马铃薯产业集群的发展策略。 The Chinese agricultural industrial clusters have been developing greatly in recent years under the background of agricultural industrialization. However, the extensive development mode is bringing great challenges to the upgrading of agricultural industrial clusters in China. By elaborating the importance of regional brand to the development of agricultural industrial clusters and analyzing the present situation of the potato industrial cluster in Dingxi of Gansu Province, this paper points out difficulties facing the cultivation of regional brand of Dingxi potato industrial cluster, and discusses the methods of developing Dingxi potato industrial clusters guided by the regional brand strategy.
出处 《古今农业》 2010年第2期38-43,共6页 Ancient and Modern Agriculture
基金 "十一五"国家科技支撑计划重点项目"农村流通管理与服务体系建设关键技术研究开发及示范工程:生活消费品放心流通应用示范" 分课题任务书编号:2008BADA0B10
关键词 区域品牌 甘肃定西 马铃薯 产业集群 Regional Brand, Dingxi of Gansu, Potato, Industrial Cluster
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