B2B电子商务平台的升级研究——对虚拟贸易平台的探索被引量：12

A Study on the Upgrading of the B2B E-commerce Platform——Virtual Trade Platform

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摘要伴随B2B电子商务平台的发展,一种新型的贸易平台——虚拟贸易平台逐步兴起,并悄然改变着传统国际贸易的模式和地域概念。本文对虚拟贸易平台的内涵、构成要素和形成条件进行研究,将虚拟贸易平台与B2B电子商务平台进行比较,阐述虚拟贸易平台的功能创新,探析虚拟贸易平台的形成途径。 With the development of B2B e-commerce platform,a new virtual trade platform has gradually come into being,which has changed the model and geographical concept quietly in the field of international trade.This paper studies the content,constituent elements and forming conditions of the virtual trade platform,compares the virtual trade platform with the B2B e-commerce platform,and analyses the functional innovation and the forming ways.

作者李骏阳潘红虹何勇

机构地区上海大学国际工商与管理学院

出处《浙江工商大学学报》 2010年第5期30-35,40,共7页 Journal of Zhejiang Gongshang University

关键词 B2B电子商务平台虚拟贸易平台功能创新形成路径 B2B e-commerce platform virtual trade platform functional innovation shape path

分类号 F724.6 [经济管理—产业经济]

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