摘要
以波特的钻石模型为框架,从"生产要素"、"需求条件"、"相关和支持性产业"、"企业战略、结构与竞争对手"、"机会"以及"政府"六个角度,分析义乌会展业竞争力的影响因素,提出增强义乌会展业竞争力的建议对策。
Based on the Porter Dunning＇ s diamond model, this paper analyzes the influencing factors of the competitivehess of Yiwu eonfrence and exhibition industry, from six points of views including ＇ production factors＇ , ＇ necessary conditions＇ , ＇related or supported industries＇ , ＇enterprise strategies, structures and competitors＇ , ＇opportunities＇ , and ＇governments＇. Some suggestions of increasing its competitiveness are also given,
出处
《科技管理研究》
北大核心
2011年第4期210-213,共4页
Science and Technology Management Research
基金
2009年浙江省青年教师资助计划项目(2009343)
浙江省金华社科联资助项目(2010金社科160)
关键词
钻石模型
义乌
会展业
竞争力
影响因素
diamond model
Yiwu
conference and exhibition industry
competitiveness
influencing factors
