摘要
借鉴企业管理中的SWOT战略分析方法,对驻马店市生态旅游开发区自身的优势、劣势、掌握外部机会、规避威胁方面进行论证,提出驻马店市生态旅游发展战略和方法,以期最大限度地利用机会,规避风险。
The advantages, disadvantages, opportunities and threats of eco-tourism development zone were discussed based on the SWOT analysis method for enterprise management. The strategy and method for developing eco-tourism in Zhumadian were proposed to extremely grasp the external opportunities and avoid risks .
出处
《中国园艺文摘》
2011年第4期189-191,共3页
Chinese Horticulture Abstracts
