摘要
论述了可视化搜索技术的基本原理及其在3G互联网电子商务中的应用。通过把可视化搜索技术与3G电子商务结合起来,形成崭新的移动可视化电子商务模式,该模式利用了3G网络的优点,同时也充分利用了手机及其摄像头这一信息获取方式,是对传统无线电子商务的突破性扩展。
The paper presents the basic theory of visual search technology,and discusses its application over 3G mobile Internet.By integrating 3G and e-commerce with visual search technology,we can create a brand new mobile visual e-commerce business model.This business model breaks through the limitation of traditional mobile e-commerce while it gives us the chance to make full use of the high speed advantage of 3G mobile network,and maximizes the human-computer interaction benefit of cellular phone＇s camera to snap the image of an object to further do understanding and shopping.
出处
《电信科学》
北大核心
2011年第6期33-37,共5页
Telecommunications Science
