摘要
剖析了企业社会责任及其内涵,阐明了基于企业社会责任的新型供应链管理模式,并通过对供应链内部的博弈分析,解释了供应链的稳定性;分析了随需应变动态供应链的发展特征,构建了新型的供应链运行框架。将利益相关者理论应用于企业社会责任,依据供应链企业利益相关者在社会责任中的不同作用,提出了供应链企业利益相关者关系架构,并围绕企业社会责任揭示了三者之间循环改进、提升供应链企业社会责任的机理。
The corporate social responsibility and its connotation are analyzed in this paper. A new mode of supply chain management ：in terms of corporate social responsibility is introduced and illustrated and its stability is explained using game analysis. The dynamic, change-on-demand characteristics of the supply chain are studied and a new type of supply chain operating framework is established. Stakeholder theory is applied to the context of corporate social responsibility. According to which, supply chain stakeholders bear different social responsibilities and the supply chain stakeholder relationship architecture is built thereupon.
出处
《物流技术》
2011年第9期163-167,共5页
Logistics Technology
基金
内蒙古自治区高等学校科学研究项目(NJ10077)
内蒙古自然科学基金(2010MS1001)
关键词
企业社会责任
利益相关者
供应链
博弈分析
corporate social responsibility
stakeholder
supply chain
game analysis
