摘要
内蒙古非物质文化遗产数量庞大、种类丰富、分布广泛。目前,内蒙古非物质文化遗产旅游开发具有节庆活动蓬勃开展,旅游效果初显;演艺传统不断渗透,旅游项目拓展;传统手工日益挖掘,旅游商品丰富;文化展馆渐成体系,表达形式多元等特点。在旅游开发中存在重视程度仍待提高、文化内涵发掘不足、宣传促销方式单一、资金投入存在制约、专业人才比较缺乏、商业异化趋势严重等问题。因此,今后需要保护文化原真、加强政府引导、分类适度开发、重视人才培养,以促进内蒙古非物质文化遗产旅游开发的可持续发展。
Intangible cultural heritages in Inner Mongolia are opulent and widespread.Now,the development of the intangible-cultural-heritage-tourism has the following characteristics： festival activities have flourished;traditional performance and art have penetrated into tourism with more tour themes being proposed;traditional handicraft techniques have been re-explored with more tour products being provided;various cultural exhibitions have been organized in a systematical way.Nonetheless,in the tourism development there still exist problems such as insufficient attention,less exploration of cultural connotation,monotonous promotion and propaganda,constrains on investment,shortage of specialists,over-commercialization,etc.Consequently,policies concerning preservation of indigenous culture,strengthen of governmental guidance,development with moderate pace,and attention to training,should be implemented so that the development of the intangible-cultural-heritage-tourism could be guaranteed in Inner Mongolia.
出处
《干旱区资源与环境》
CSSCI
CSCD
北大核心
2011年第12期196-200,共5页
Journal of Arid Land Resources and Environment
基金
国家社会科学基金项目:(08XJY026)
内蒙古财经学院院级课题(KY1130)资助
关键词
内蒙古
非物质文化遗产
旅游开发
开发策略
Inner Mongolia
intangible cultural heritage
tourism exploitation
developing tactics
