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基于价值导向的电信运营企业财务竞争力综合评价与提升路径研究 被引量:21

Study on the Comprehensive Evaluation and Promoting Paths of Financial Competitiveness for Telecom Enterprises Based on Value-oriented
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摘要 目前国内外对企业财务竞争力的研究多处于概念界定和理论阐述阶段,尚未建立起规范可行的财务竞争力评价体系。本文基于价值导向从综合绩效和现金流视角构建电信运营企业财务竞争力评价体系,运用因子分析模糊矩阵评价法对世界500强中的前20家电信运营企业进行实证研究,并对综合绩效和现金流视角的两种财务竞争力评价结果与价值创造结果(EVA率)进行相关性分析,提出电信运营企业财务竞争力的提升过程需要遵循"财务转型—协同战略—价值创造—价值实现与经营—价值文化"的基本路径,也就是基于价值导向实现价值创造、价值实现、价值经营的过程。 Firstly, this paper put forward two evaluation systems of financial competitiveness which are value-oriented from the perspective of comprehensive performance and cash flow in telecom enterprises. Secondly, we use the factor analysis and fuzzy comprehensive evaluation method to make an empirical research on the world top 20 telecom enterprises which are chosen from the Fortune 500 companies. And then we carry out a correlation analysis between the results of value creation and the results of two evaluation systems of financial competitiveness from the perspective of comprehensive performance and cash flow. Finally, we draw a conclusion that the process of improving the financial competitiveness in telecom enterprises is exactly the value-oriented process of achieving value creation, value realization and value operation, which need to be in compliance with the basic path of "financial transformation-svnergic strategy-value creation-value realization and operation-value culture".
作者 何瑛
出处 《中国工业经济》 CSSCI 北大核心 2011年第11期109-118,共10页 China Industrial Economics
基金 教育部人文社会科学基金项目"电信运营商的财务转型研究"(批准号06JC630002) 中央高校基本科研业务费专项"电信运营企业现金流管控模型与财务竞争力综合评价研究"(批准号2009RC1025)
关键词 价值导向 财务竞争力 提升路径 因子分析法 模糊综合评价 value- oriented financial competitiveness promoting paths factor analysis method fuzzycomprehensive evaluation
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