摘要
基于新疆特色林果业销售与生产之间存在较大矛盾、竞争力比较薄弱等问题,分析了新疆生产建设兵团林果业发展现状,并从分销渠道角度探讨新疆生产建设兵团特色林果产业发展的营销对策。
Based on the great conflicts between the sales and production of characteristic fruits and its weak competitiveness, the development status of the fruit industry in Xinjiang production and construction corps was analyzed, and the marketing strategies were discussed from the per- spective of distributed marketing channels.
出处
《安徽农业科学》
CAS
2012年第8期4949-4952,共4页
Journal of Anhui Agricultural Sciences
基金
兵团社会科学基金项目(08BSK05)
关键词
特色林果
分销渠道
营销
Characteristic horticulture
Distributed marketing channels
Marketing
