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企业环保导向、环保策略与绩效关系研究——来自武汉城市圈“两型社会”建设试验区的调查 被引量:9

A Study on Company's Environmental Orientation,Environmental Strategy and Corporate Performance Based on the Survey in Two-oriented Society Pilot Area of Wuhan City Circle
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摘要 在可持续发展理论、利他行为理论和企业环境管理的基础上,建立了企业环保导向、环保策略(行为)与企业绩效关系模型;运用层次回归分析法,检验武汉城市圈"两型社会"建设试验区内304家食品企业在嵌入"两型社会"的利他环保观念和环保行为后,对企业绩效产生的影响。结果表明,企业利己环保导向和利他环保导向并不矛盾,可以并存,且对企业绩效存在正相关关系,嵌入利他性的环保导向后,企业利己环保导向对企业绩效影响减弱;虽然企业环保行为仍然偏好产后污染治理("管末"策略),但利他环保导向却显著促进了企业基于环保的组织和战略创新("管前"策略)以及经营过程的环保策略("管中"策略)转变,并显著正向影响企业绩效。 Based on the sustainable development theory, altruistic behavior theory and corporate environmental management theory, this study establishes a relationship model of corporate environmental orientation, environmental strategy (behavior) and corporate performance. Using the analytical method of hierarchical regression, the paper tests whether environmental orientation and strategies of 304 food enterprises in Two-oriented Society pilot area have impact on the corporate performances after they embedding the altruistic environmental concepts and behaviors in Wuhan city circle. The resuits show that: the egoist environmental orientation and altruistic environmental orientation are not contradictory, which can co-exist and positively affect the performances of the company. When embedding the altruistic environmental orientation, the egoist environmental orientation has less impact on corporate performances; although control-after-production, i.e. end-of-pipe strategy is still preferred by many companies, the altruistic environmental orientation can apparently promote the transition to environment-based organizational and strategic innovation, i.e. beginning-of-pipe strategy as well as the environmental strategies during the operation, i.e. middle-of-pipe strategy, and has significant positive impacts on corporate performances.
出处 《管理学报》 CSSCI 北大核心 2012年第6期927-935,共9页 Chinese Journal of Management
基金 国家社会科学基金重点项目(08AJY020) 国家哲学社会科学基金项目(09BSH028) 教育部人文社会科学研究基金青年项目(09YJC790106)
关键词 企业环保导向 环保策略 企业绩效 利他性 两型社会 corporate environmental orientation environmental strategy corporate performance altruism two-oriented society
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