摘要
以购物网站与快递企业组成的供应链为研究对象,分析了这种网购供应链的结构与特征;面对目前这种购物模式存在的若干问题,从供应链横向一体化和纵向一体化两个角度分析双方的合作问题,探讨我国购物网站与快递物流发展转型过程中的双赢之路。
The work investigates on the structures and characteristics of the online shopping supply chain,which is consisted of shopping websites and express companies.For the existed problems of this shopping mode,the horizontal integration and vertical integration in supply chain are suggested to be one possible cooperative way for shopping websites and express companies,from which a win-win result will be expected to achieve for both sides.
出处
《物流科技》
2012年第5期95-97,共3页
Logistics Sci-Tech
关键词
网购供应链
横向一体化
纵向一体化
online shopping supply chain
horizontal integration
vertical integration
