摘要
网络舆情的形成,多数情况下是由极少数个体在舆论的初期不断施加影响的结果,对这个体的初期舆论信息的发现,十分重要。利用数据挖掘技术和对WEB日志数据挖掘预处理技术,对其进行研究,可以及早发现具有影响力个体舆论倾向,建立正确的舆论导向,使网络舆情能够健康发展。
The formation of Internet public opinion is the result caused by continuing influence of few individuals in the early stages of public opinion in most cases,and it is very important for the detection of individual initial public opinion.Using data mining techniques and WEB log data mining preprocessing techniques to study it can detect influential public opinion tend Individual Information early,establish the correct guidance of public opinion so that Internet public opinion can develop healthily.
出处
《价值工程》
2012年第16期186-187,共2页
Value Engineering
关键词
网络舆情
个体信息
WEB日志
数据挖掘
预处理技术
Internet public opinion
Individual information
WEB log
data mining
pretreatment