摘要
西安市城郊乡村旅游已经成为古都人的时尚,也是旅游发展中的新宠,但是任何城郊乡村旅游都要进行可行性评价分析,只有具备一定的优势和机遇,认清发展中潜藏的劣势和挑战才能使乡村旅游发展得更好、更快、更强。以西安市为研究对象,并运用SWOT分析法对西安市乡村旅游的优势和劣势进行了分析,以期能对西安市乡村旅游的发展提供帮助。
Xi＇an rural tourism has become the fashion of the people in this ancient city, and also the new favorite of tourism development. However, any development of rural tourism in suburban should conduct a feasibility evaluation, only those with certain advantages and opportunities, together with a good recognition of the potential disadvantages and challenges in development, can help the rural tourism develop better, faster, and stronger. Taking Xi＇an as the object of this study, as well as using SWOT analysis, the superiority and inferiority of Xi＇an rural tourism are analyzed so that it can offer help to the development of rural tourism in Xi＇an.
出处
《商洛学院学报》
2012年第3期72-75,共4页
Journal of Shangluo University
基金
商洛学院科研基金项目(10SKY1013)
