摘要
网络化是当代信息传播的重要趋势,正深刻影响着当代中国马克思主义大众化。网络化有助于提高马克思主义大众化的时效性,有助于提高当代中国马克思主义大众化的普及率。然而,网络化也导致马克思主义大众化面临的意识形态环境更加复杂,对马克思主义大众化的传播方法和手段提出了挑战。为此,要改进理论宣传教育的内容和形式,增强理论大众化的吸引力;优化整合传播媒介资源,提升理论大众化的传播力;建立全覆盖、立体式的理论传播体系,强化理论大众化的辐射力;培育大批理论传播专门人才,奠定理论大众化的支撑力。
Network is an important trend for contemporary information communication, which is deeply influencing the popularization of Marxism in contemporary China. Network contributes greatly to enhan- cing the timeliness of the popularization of Marxism and improving the popularization rate of Marxism in contemporary China. However, network also results in a more complicated ideological environment for the popularization of Marxism, which poses a challenge to the communication approaches and means of the popularization of Marxism. Therefore,it is necessary to refine the contents and forms of theoretical propaganda and education, strengthen the appeal of theoretical popularization, optimize and integrate media resources, upgrade the spreading power of theoretical popularization, build up an all-- covering, and three-dimensional theoretical propaganda system, consolidate the radiating power of theoretical populari- zation,cultivate a large number of propaganda talents, and provide the supporting power for theoretical popularization. This is the urgent need for pushing forward the popularization of Marxism.
出处
《石河子大学学报(哲学社会科学版)》
2012年第4期42-46,共5页
Journal of Shihezi University(Philosophy and Social Sciences)
基金
中央高校基本科研业务费重大孵化及优秀科研团队项目"现代传播理论视阈中的马克思主义大众化创新研究"(11SZYTH05)
四川省教育厅思政重点项目"民族高校马克思主义大众化的推进机制与模式研究"(CJS11-012)
关键词
网络化
马克思主义大众化
实现路径
network
popularization of Marxism
approach to realization