摘要
我国文化市场女性受众占据半壁江山,充分利用女性受众众多及女性市场空间巨大的特点,强化女性文化市场的消费引擎,拓展文化产业中女性特色的生长点,在文化产业准入方面给女性更多赋权,是顺势而为的明智之举。
In China, the female audiences occupy half of the cultural market, and it is wise to take full advantage of the many female audience and huge women market space, to strengthen consumer engine of the women cultural market, and expand the growing point of the female characteristics and give more empowerment to women in the access to cultural industries.
出处
《山东女子学院学报》
2012年第5期26-31,共6页
Journal of Shandong Women＇s University
基金
山东社会科学院2012年院级重点课题
关键词
文化市场
女性受众
女性从业者
文化产业准入
cultural market
female audience
female employees
access to cultural industries
