摘要
随着新媒体时代的到来,传统约稿方式的功能渐渐弱化。从新媒体定义出发,阐述采用电子函件约稿、网站约稿、微博约稿、短信约稿和虚拟社区约稿这5种新媒体形式的约稿方式的特点,分析它们在新传媒环境中对约稿方式的革新作用,并提出以新媒体为媒介的新型约稿行为的注意事项,为期刊约稿的"新媒体化"提供新的思路。
With the development of new media, the function of traditional contribution inviting modes is weakened. This paper starts with the definition of new media and describes the characteristics of new modes of inviting contributions via E-mail, website, micro-blog, short message and virtual community. The innovation effects of the new contribution inviting modes are analyzed. Some aspects needing attention while using these new modes to invite contributions are proposed, which provide new ideas for periodicals to invite contributions in the new media age.
出处
《编辑学报》
CSSCI
北大核心
2012年第6期580-582,共3页
Acta Editologica
基金
中国高校科技期刊研究学会研究基金资助项目(GBJXA1102
GB-JXB1105
GBJXC1152)
关键词
新媒体
约稿方式
微博
虚拟社区
new media
contribution inviting mode
micro-blog
virtual community
