摘要
用一种基于熵权的旅游人口特性的分析方法,通过采集目前国内的部分乡村旅游研究案例,对乡村旅游人口的人口学特征进行分析,认为目前乡村旅游人口中,性别属性与年龄属性空间差异相对不大,但游客的经济收入水平空间差异大,同时游客的文化教育构成也有一定的变化。在进行乡村旅游客源市场调查时,应将游客的经济结构调查放在首位,同时还应对客源市场的文化教育层次进行细致的调查,针对客源市场的特点,有的放矢地设计旅游产品。
Agritourism is a ＂win-win＂ tourist pattern, while there is little literature on the traveling population. An entropy-weight-based analysis method is put forward in this thesis to discuss the traveling population character. By study- ing several native agritourism cases, we found that it was little spatial divergence in population gender attribute or age attribute while it was large in economic and education attributes. So when we design the tourism market, we should focus on the tourism＇s economical and educational structure in order to shoot the arrow at the target.
出处
《龙岩学院学报》
2012年第6期103-106,共4页
Journal of Longyan University
基金
教育部人文社科项目(08JA790019)
福建省软科学资助项目(2012R01020034)
福建省教育厅资助项目(JB02179)
关键词
乡村旅游
旅游人口
熵权
agritourism
traveling population
entropy-weight
