摘要
宗教作为一种社会文化与其他文化相互交融、渗透,宗教的神秘的教义和山区的优美环境一直是吸引游客的主要因素。青城山作为道教旅游圣地,不仅有优美的自然风光也有深厚的道教文化底蕴。道教文化十分注重养生,这对于现在快节奏生活的人更具有吸引力。但青城山在开发中并没有充分利用道教的文化特点来发掘旅游新亮点。通过SWOT分析法分析青城山的发展现状,发现宗教开发中的问题,针对其中的主要问题提出了一些新的发展建议。
Religion as a social culture blends and penetrates with other culture mutually, forming its unique religious culture. The mystery doctrine of the religion and the beautiful environment of the mountainous nature are the main factors to attract tourists. Qingcheng Mountain is not only has the beautiful natural scenery but also has the Profound Taoism culture. It is more attractive to the people, who live the fast - paced style, Taoism culture emphasizing preserve one's health. But Qingcheng Mountain does not make full use of this characteristic to develop the distinctive tourism projects. Through analyzing the developing situation of the Qingcheng Mountain by SWTO analysis, it' is easy to find out problems in the development of religious tourism, and to put forward some new recommenda- tions according to these problems.
出处
《宜春学院学报》
2013年第8期107-110,共4页
Journal of Yichun University
基金
西南民族大学研究生创新型科研项目(项目编号:CX2013SP115)
关键词
青城山
宗教旅游
SWOT分析
建议
Mount Qingcheng
religious tourism
SWOT analysis
recommendations