摘要
各级政府在加强社会管理创新的今天,迫切需要掌握网络舆情来了解社情民意,进行科学决策。从政府产生网络舆情信息需求的内在驱动,政府网络舆情信息需求的特点、结构和类型等方面对政府网络舆情信息的需求进行了系统深入地探讨,并归纳出进行政府网络舆情信息需求分析的一般流程,包括需求调查、需求确认、需求供给、需求跟踪和需求变更几个环节。通过上述分析,旨在为网络舆情信息服务机构的工作展开提供理论依据,从而实现政府决策信息的"按需供应"。
To strengthen the social management innovation, governments at all levels urgently need to grasp the intemet public opinions to understand public opinions, and to make scientific decisions. This paper conducts a systematic in-depth analysis about the government in- formation demand with a focused concern on the intemet public opinions. The analysis covers the following aspects such as the inner drive prompting government＇s interact public opinions information demand, and the characteristics, structure and types of government＇s intemet public opinions information demand. Then, the paper discusses the general flow of the analysis about government intemet public opinion information demand, including the demand investigation, demand confirmation, demand supply, demand tracking and demand change. Through the above analysis, it aims at providing a theoretical basis for the interact public opinions information service institutions, thus to achieve ＂on-demand supply＂ of government decision-making information.
出处
《情报杂志》
CSSCI
北大核心
2013年第9期52-56,共5页
Journal of Intelligence
基金
国家自然科学基金项目"基于知识网格面向网络舆情的政府决策知识供需匹配研究"(编号:71271056)
国家教育部人文社会科学研究项目"基于知识地图的政府应对网络舆情决策模型研究"(编号:10YJAZH006)
关键词
网络舆情
信息需求
信息服务机构
公信力
intemet public opinions information demand information service institutions public trust
