摘要
文章阐述了电子商务对市场营销的影响以及电子商务与传统市场营销的整合策略,促进企业长期发展。
This article discusses the impact of e-commerce on marketing and the integration strategies of e-commerce and traditional marketing to promote long-term development of enterprise.
出处
《价值工程》
2014年第9期135-136,共2页
Value Engineering
