摘要
为了推动黑龙江省冰上艺术表演市场的发展,对黑龙江省冰上艺术表演市场发展的优势和存在的问题进行了研究。研究发现:黑龙江省冰上艺术表演市场的地理位置占据优势、冰雪文化源远流长、有相关政策的扶持,但冰上艺术表演市场品牌种类匮乏、冰上艺术表演市场发展基础薄弱、冰上艺术表演市场中消费结构不合理。并针对存在问题提出了相应的对策和建议,旨在为冰上艺术表演市场的规范化发展提供理论依据。
In order to promote the development of ice art performance market in Heilongjiang province. This article analyzes on developing of ice art performing market in Heilongjiang province comprehensively through investigates development of markets of ice performing arts and its development strategy. The results show that with the related policy support, ice and snow culture has a long history , ice performing arts market is rich in geographical resources in Heilongjiang province . But domestic sports performance has not build system of standardi- zation, domestic ice performing arts market development is not balanced , ice performing arts industry market, industrial base is not enough mature in Heilongjiang province. Need to es- tablish the macroscopic management and the practice operation stratification plane system specification system, and proposed the corresponding countermeasure and the suggestions, and this article provides corresponding countermeasure and suggestions, aiming at strengthe- ning the theoretical basis of internationalizing ways of ice art performing market in our prov- ince.
出处
《哈尔滨体育学院学报》
2014年第2期35-38,共4页
Journal of Harbin Sport University
基金
黑龙江省哲学社会科学研究规划项目(项目名称:冰雪文化强省背景下培育冰上艺术表演市场的策略研究
项目编号:12B051)
关键词
黑龙江省
冰上艺术表演市场
现状
对策
Heilongjiang Province
Iceshow market
Present situation
Countermeasure