摘要
文中通过对第十一届武汉国际赛马节实地调研以及资料分析方法对武汉国际赛马节的发展情况进行分析,认为其目前赛事产业链发展主要存在三个制约因素:马文化影响力衰落,内驱力不足;赛马节产业链不完整,群众参与程度低;商业赛马产业核心缺乏政策支持。
Based on the eleventh Wuhan International Horse Racing Festival field research and data analysis methods of Wuhan International Horse Racing Festival of the situation analysis, it is believed that the main there are three factors： fading influence the horse culture, internal driving force is insufficient; the horse racing festival industry chain is not complete, the low level of public participation; commercial horseracing industry core the lack of policy support.
出处
《物流工程与管理》
2014年第4期142-143,共2页
Logistics Engineering and Management
关键词
武汉国际赛马节
产业
文化
Wuhan international horse racing festival
industry
culture
