摘要
目前国内外政务微博的研究主要集中在"政务微博的概念"、"政务微博对于政府形象、政府公信力的影响"、"政务微博的应用"、"官员微博行为"、"政务微博发展中存在的问题"、"政务微博传播特性"、"政务微博的内容与发布形式"等一些领域,存在"以政务微博活动产生的大量客观数据为基础进行定量研究的成果偏少"等问题,"政府如何利用微博提升其形象和公信力"、"政务微博发展中的问题及对策"、"政府如何利用微博提升其政务管理能力"是潜在的重要研究领域。
The extant studies on administrative microblogging in China and abroad mainly focused on the concept, the impact on government image and the government credit power, government official＇ s microblogging behavior, propagation characteristics, content and release forms, and the present inadequacy. The extant problem is that the research results based on a large number of objective data generated by administrative microblogging activities is little. Based on the former research, this paper indicates that ＂how to improve the government credit power via microblogging＂, ＂problems and countermeasures of administrative microblogging development＂, ＂how to improve government affair management with administrative microblogging＂ are potential future study areas.
出处
《情报科学》
CSSCI
北大核心
2014年第6期156-161,共6页
Information Science
基金
2012年南京大学"大学生创新训练计划"项目(XZ1210284072)
关键词
微博
政务微博
述评
microblogging
administrative microblogging
review
